Magneti Marelli is demonstrating its third generation Smart Corner – unveiled at CES 2019 – and connected vehicle technology at the North American International Auto Show (NAIAS) during AutoMobili-D in Detroit.

Smart Corner integrates autonomous sensors into headlamps and tail lamps to provide automakers with the required functionality for autonomous driving.

Smart Corner can accommodate any sensor an automaker may choose to deploy, including LiDAR, radar, cameras or ultrasonics, as well as advanced, LED-based lighting features like an adaptive driving beam (ADB) and digital light processing (DLP). Smart Corner provides a 360-degree view around the vehicle with redundancy. Because the sensors are integrated into existing headlamps and tail lamps, an automaker benefits from a fully calibrated, plug-and-play solution, resulting in a simplified manufacturing process that’s lower cost and lighter weight than alternatives.

As an extension of its Smart Corner concept, Magneti Marelli has developed connectivity features that are seamlessly integrated into a test vehicle that will be on display at NAIAS. Technology includes active matrix organic light-emitting diode (AMOLED) displays embedded in the front grill and rear applique to communicate intent to pedestrians, bicyclists, and other vehicles; autonomous signaling to communicate to others that the vehicle is in autonomous mode; an interactive exterior virtual assistant that can perform commands for the driver and passengers such as opening the trunk or unlocking the doors when approaching the vehicle; positional advertising using V2X that provides targeted advertising, projected onto the windows, to individuals based on micro-location; and high power projection and film technologies to support the exterior virtual assistant and positional advertising functionality to achieve a viewable, high quality image from outside and inside the vehicle.